Canadians could be part of class action against popular vape brand
Those who want to opt out (exclude themselves) once the class action is certified will not be able to participate in any settlement or court award achieved from the class action. However, they may be able to pursue their own claim on an individual basis.
“Generally speaking, you would only want to opt out of a class action if you intend to bring an individual legal action,” explains the law firm.
“In most circumstances, it is more cost-effective to participate in a class action lawsuit because the legal costs are spread over a large number of people, making it more economical for any individual class member to obtain relief.”
In the meantime, Siskinds LLP advises Canadians to do the following to protect their rights throughout the class action:
- Keep copies of any documentation showing your purchase and use of JUUL e-cigarettes
- Register to receive updates on the JUUL e-cigarette case by filling out the form on its site
Daily Hive has reached out to JUUL Labs for a statement and will update the post if they respond.
The federal government has implemented regulations on vape products to protect young people from nicotine addiction and tobacco use, while allowing adults to access products as a less harmful alternative to smoking.
This includes strict labelling, packaging and promotion regulations in addition to laws around nicotine concentration.
Last year, British Columbia unveiled proposed laws that would help hold manufacturers of vaping products, as well as wholesalers, accountable for “deceptive practices that prioritize profit over people.”